Page 6 - NBIZ Magazine June 2023
P. 6

#4 – Invest in one’s knowledge for   seek additional certifications to expand     professionals expand their knowledge
        further competence and expertise.    their professional expertise. Some just   and can educate potential clients
           Many professions where licensing   want to know what is happening in   when called upon. Some professionals
        is issued by state or national entities   their local to even overseas markets.   will create their own newsletters,
        require that the licensed professionals   By attending conferences, con-  podcasts, or VBLOGS to share their
        must attend continuing education     tinuing education classes, (yes there   knowledge with others.
        classes to maintain their professional   is an investment) just reading web-  Ben Franklin is quoted as saying,
        license. Other licensed individuals may   sites, newsletters, and even books,   “An investment in education (knowl-
                                                                                 edge) pays the highest (best) interest.”
                                                                                    Learning is an investment as well
                                                                                 as a commitment. This quote has been
                                                                                 attributed to numerous individuals and
                                                                                 it is even truer today given the pace of
                                                                                 change due to technology. “If you think
                             SWAG?
                                                                                 education is expensive, try ignorance.”
           Need                                                                  #5 – Be accountable

                                                                                 for this plaque on his desk “The
                                                                                    President Harry Truman is known
                                                                                 buck stops here.” Professionals are
                                                                                 accountable for their mistakes. They
                                                                                 take responsibility for those mistakes
                                                                                 and will do everything possible to
                                                                                 correct them.
                                                                                    A quote by Courtney Lynch rec-
                                                                                 ognizes the importance of accepting
                                                                                 accountability. “Leaders (think
                                                                                 professionals) inspire accountabil-
                                                                                 ity through their ability to accept
                                                                                 responsibility before they place
                                                                                 blame.” No one likes to be involved
                                                                                 with those who continually pass the
                                                                                 buck, who expect others to do their
                                                                                 work, or worse yet, who lie. Again,
                                                                                 this final tip on how to be profes-
                                                                                 sional returns to one’s code of ethics
                                                                                 or moral conduct.
                                                                                    Mark Twain said, “If you tell the
                                                                                 truth, you don’t have to remember
                                                                                 anything.” This quote returns to the
                                                                                 importance of accountability in oneself
                                                                                 and then in others.
                                                                                    In today’s competitive, ever-
                                                                                 changing marketplace, “Got
                                                                                 Professionalism” will become the
                                                                                 differentiation that separates
                                                                                 successful leaders, small businesses,
                                                                                 and salespeople from the not-so-
                                                                                 successful ones. N

                                                                                 Leanne Hoagland-Smith is a clarity
                                                   832-766-1546                  strategist, solving people and process
                                                   debra@nbizmag.com             problems. As a thought leader who
                                                                                 challenges the status quo, she turns
                                                                                 tomorrow’s goals into today’s results.
                                                                                 Follow her on Twitter @CoachLee.

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